Posters

We always require both landscape and portrait posters

Written by George Reese

Last published at: March 2nd, 2023

As part of your participation in a SparqFest festival, we are creating a selection page for your project designed to promote attendance at screenings of your project and enhance your online SEO rankings. To create a beautiful online presence for your selection, we need standardized posters.

We have chosen poster sizes that you should have regardless of your participation in a SparqFest festival (sized are width x height):

  • a 1920x1080 landscape poster
  • a 508x752 portrait poster (same dimensions as a typical one sheet)

For marketing reasons, your festival may ask for additional posters.

Uses

The landscape poster is the primary visual representation of your project. It appears in carousels, selection listings, and, of course, on your selection page.

The use of the portrait poster may not be as obvious to you. In some site designs, the mobile site will fallback to portrait posters on screens with narrow displays. In addition, we use portrait posters in our set-top apps (Roku, Apple TV).

Requirements

Each poster field in SparqFest lists the dimension requirements for that specific poster. As noted above, the landscape poster must be 1920 width by 1080 height and the portrait poster must by 508 width by 752 height.

You can also upload larger images as long as they maintain the same aspect ratio. You cannot upload lower resolution images.

A link to a Photoshop template for each is available in Creator Portal. When you use Photoshop, you must export the image. You cannot upload a Photoshop document as an image. In fact, the formats we support are JPG, PNG, and WebP. We recommend WebP. If your poster is not in WebP format, we will convert it to that format when you upload it.

Always place the title on your poster!

Your poster needs to represent your project all by itself. Often, filmmakers submit posters that are nothing more than stills from their film or series. When that “poster” appears in a carousel or list of projects, however, no one knows what it represents.